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Brand Strategy Business Growth Digital Strategy

5 Steps to Make Your Nigerian eCommerce Site a Global Store In 2023

Is your company ready to go global with e-commerce? Maybe it should be. Opportunities to sell globally are substantial and growing. While e-commerce retail sales in the United States are rising — expected to reach $523 billion in the next...

Reflections

This is why I have Issues with Social Media & Instant Messaging

No matter how much humans evolve, the fundamentals of our communication and survival do not...

Business Growth

Digital marketing trends to watch in 2024

Buckle up as digital marketing twists and turns with each new technology, shifting consumer behaviours,...

Business Growth

Steps to optimise your website for local SEO

If you run a local business, you know just how important it is to have...

Business Growth

AI integration in content strategy: A beginner's guide

Artificial Intelligence is fast redefining the face of digital marketing in ways that concern content...

Brand Strategy Business Growth

Understanding consumer psychology in building strong brands

Ever wondered why some consumer products seem to fly off the shelves while others gather...

Content creation Digital Marketing Social Media Marketing

9 ideas for social media video content

These days, digital engagement has turned video content into the future format for online social...

Gaming

Top 5 gaming trends revolutionising 2024

2024 is abuzz with new innovations and changes that really reinvent the way we play,...

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E-commerce Gaming

How Web3 is shaping the future of gaming

Web3 and blockchain are taking the gaming industry to a different dimension altogether. These platforms...

Brand Strategy Branding Business Growth

How brands are using AI for emotionally intelligent branding

In 2024, emotionally intelligent branding has been on the rise and is at the heart...

Brand Strategy Business Growth Personal Development

7 key steps for business growth & expansion

A tangible business growth plan entails more than just advertising. It's an essential part of...

Business Growth Digital Marketing Digital Strategy

Developing a marketing plan in 2024

You've been leading your company's content marketing initiatives for some time, and the way your...

Business Growth E-commerce Self Development

Entrepreneurial competency in Nigeria

Entrepreneurial competency is a critical factor that determines the success and sustainability of businesses, especially...

Brand Strategy Business Growth

Customer loyalty vs brand loyalty

In today's competitive marketplace, businesses strive to build long-term relationships with their customers. Understanding the...

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Digital Marketing Digital Strategy Social Media Marketing

Pillars of online marketing success in Nigeria

Online marketing has revolutionized the way businesses operate worldwide, and Nigeria is no exception. With...

Brand Strategy Digital Strategy Social Media Marketing

How to create a social media calendar to plan your content

Every company or brand needs to have an active and interesting social media presence in...

Digital Design Self Development UI/UX

What is Ux writing?

User experience (UX) writing has become a vital component in the field of digital design...

Digital Marketing Personal Development Self Development UI/UX

8 website design mistakes you should avoid in 2024

In 2024, building a website requires staying up to date with emerging trends and technologies...